TAS 283 : Ask Scott Session #85 - Your Business and Marketing Questions

It’s always good to learn from the success and failure of someone who is already down the same road you’re walking. That’s one of the reasons Scott does these Friday “Ask Scott” episodes of The Amazing Seller podcast. You can hear other real-life Amazon private label sellers call in to ask Scott a question about their private label sales issues - and who knows, you may hear a question that addresses an issue you’ve been dealing with yourself.

My seasonal product has almost sold out. Should I replenish or wait until the next season?

On this episode of The Amazing Seller podcast a listener called Scott to ask what he should do in regard to his inventory. He sells a seasonal product that is very successful in the summer months, so it makes sense that in November he’s almost out of stock. He’s curious if it makes sense for him to replenish his product inventory now or to wait to make those purchases until right before his busy season. If you take the time to listen you’ll get to hear how Scott thinks about it - why he believes he's got the best approach - and you might be surprised by his answer.

Can I create a bundle as a variation of my existing product?

A listener called in to ask if he can create a bundle product (more than one item included in the one product listing) but do it as a variation of an existing product. He wants to benefit from the reviews and sales he’s already gotten on the “mother” product and would love to do so by adding this bundle as a variation. Do you know the answer to his question? On this episode, Scott answers the question and goes on to give some ideas about bundling products that will work for  Amazon sellers.

Is it harder to get started on Amazon today?

Many people out there in internet land have insisted that the Amazon ship has sailed. They say the market is too crowded, too many people are snatching up the good product ideas, and you don’t have a chance to get significant sales from selling private label products through Amazon. On this episode of the podcast, a caller asked Scott if he thinks there’s still room to successfully sell products on Amazon, and Scott’s answer is a resounding, “YES!” You can learn why Scott feels that selling products on Amazon is still one of the best ways to get a business started by listening to this episode.

Why Amazon private label is a great place to start and a terrible place to stop.

While the Amazon marketplace is still a viable option for starting your own product sales business (you can hear why Scott believes so in answer to a listener question, on this episode), Scott believes that Amazon is a terrible place to stop your business efforts. On this episode, Scott reveals why taking action is vital - and how Amazon private label can help you do that - but he also briefly unpacks why it’s important that you don’t plant your flag on Amazon alone. If you listen, you’ll get a lot of insight from a guy who’s been doing e-commerce and Amazon sales for some time.

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

• [0:03] Scott’s introduction to this episode!
• [0:45] Why change and flexibility are always part of life - and why we have to adapt and expand beyond our comfort zones.
• [6:00] QUESTION ONE: My seasonal product is running out of inventory, should I replenish my products now or wait until before the next big season?
• [13:26] QUESTION TWO: Can I create a bundle as a variation? If so, can I create different titles and bullets for it?
• [19:28] QUESTION THREE: Is it too late to get into Amazon private label sales given the reviews in the niche I’m considering?

RESOURCES MENTIONED IN THIS EPISODE

• www.TheAmazingSeller.com/Ask - how you can ask your question.
• www.eBay.com
• www.TheAmazingSeller.com/Workshop - find out the workshops you can attend.
• Google Trends
• www.CamelCamelCamel.com
• www.TheAmazingSeller.com/189 - product research episode