TAS 178 : Ask Scott Session #51 - Amazon FBA Questions

Welcome to this question and answer episode of The Amazing Seller podcast. Scott Voelker  is here to answer your questions about Amazon private label sales, everything from researching and buying your first product to collecting your paycheck from Amazon. On this episode Scott gets some great questions about pay-per-click campaign, freight forwarders, maximizing sales even if it means you run out of stock, and others. If you are at all interested in getting involved with Amazon private label sales, you need to listen to these Q&A episodes of The Amazing Seller.

 

When I do multiple PPC campaigns, and I charged for clicks on a keyword that are in both campaigns?

 

Pay-per-click can be one of the most confusing parts of a successful Amazon private label business. There are so many variables it is hard to keep track of everything and know that you are actually spending your money wisely. On this episode a listener asks a question about using multiple campaigns and whether or not he is charged for using the same key word in different campaigns. Scott's answer is yes, but there's a lot more to it than that. Make sure that you listen to ensure that you are not spending any money on your pay-per-click campaigns.

What are the benefits and the difficulties of working with freight forwarders?

 

Getting your product shipped from China to the United States can be quite an ordeal. Sometimes it is beneficial to use a company called a freight forwarder. these are companies that receive your order from your China supplier, and forward it on to Amazon following various criteria that you have set up. On this episode a seller from outside the United States asks Scott a question about setting up a freight forwarding service. If this sounds like something you might need in the future, be sure to listen to Scott’s informative answer.

 

Do I want to maximize sales first even if it means I run out of stock?

 

On today's episode of the podcast a listener asks if it is wise to maximize his sales right off the bat with his newest product even if it means he will run out of stock quickly. There are different viewpoints on this type of question but Scott, as always, has his own opinion which makes a lot of sense. But he doesn't only share his opinion, he also tells some of the pros and cons of the other approaches. If you want a good comparison of the approaches to getting your product onto the first page of the search rankings, be sure to listen to this podcast episode.

Would you like to get in on Scott’s next free, live workshop?

 

One of the things Scott does to enable new Amazon sellers to get up to speed quickly is to put on his free private label workshops. If you have never been a part of one of these amazing webinars, you will be amazed at the value Scott puts out for free. He's going to walk you through his 5 step process for finding launching and selling products through Amazon private label sales, and will also do a live Q&A session at the end of the webinar. This is one of the best resources on the internet for learning how to sell your products on Amazon. Listen to this episode to find out how you can be a part of the next free live workshop

 

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

 

• [0:25] Scott’s introduction to the podcast!
• [2:00] Why Scott loves creating the life that he wants.
• [8:26] QUESTION ONE: If I use the keyword in two PPC campaigns, do I pay for clicks on that keyword on BOTH campaigns?
• [14:27] QUESTION TWO: Can you talk to me about the benefits and difficulties of working with freight forwarders?
• [19:30] QUESTION THREE: Improving products: should I keep it on the same listing? [24:00] QUESTION FOUR: Should I shoot for a higher bestseller rank right out of the gate even if it means I run out of products?
• [30:20] How you can record your own question.
• [30:59] How you can register for Scott’s next live workshop.

• www.TheAmazingSeller.com/125 - Scott’s personal business story
• www.TheAmazIngSeller.com/119 and www.TheAmazingSeller.com/129 and www.TheAmazingSeller.com/164 - episodes on using PPC.
• www.TheAmazingSeller.com/137 and www.TheAmazingSeller.com/98 - episodes with international sellers.
• www.TheAmazingSeller.com/131 - episode on shipping from China to Amazon.
• www.Flexport.com - a freight forwarder Scott has been hearing about.
• www.Alibaba.com - China suppliers

www.TheAmazingSeller.com/workshop - get into the next live workshop.