The Amazing Seller Podcast

Is your ecommerce business set up for long-term success or are you just one Amazon policy change away from collapse? That might sound dramatic, but the truth is, it happens to sellers like you all the time! If you are the New Years resolution setting type person then consider making 2019 the year that you future-proof your business! On this episode of The Amazing Seller, you’ll hear from Scott as he runs through his ten-step process for future proofing your business. Make sure to have pen and paper ready for this episode; you are going to need it!

Where are you focused?

It’s gut check time and what a perfect point to do it, just as 2018 comes to a close. As you look ahead, what are you focused on for the coming year? Do you plan on making small changes or are you going for big ones? As Scott looks back on the progress he has made with TAS and his new brand, he’s convinced now, more than ever that the key to success in business is showing up. Are you committed to your business? Will you work toward it even if you run into roadblocks and challenges? If you are in it for the long haul, stick around, Scott has some valuable tips and insights for leaders like you!

Get to know your market.

The primary reason that many ecommerce brands fail is a lack of proper knowledge about their market. Too often a well-intentioned seller chooses a market and rushes in full steam ahead without conducting thorough market research. Don’t let that happen to you! Put in the time you need to know what your market needs and how to deliver it in a way that excites and engages your audience. If you find yourself struggling to come up with a strategy for researching your market, you’ve come to the right place! Listen to this episode as Scott provides several ways that sellers like you can get started, you don’t want to miss it!

Create a home base for your brand.

As your ecommerce business builds momentum, what is your vision for your brand? Do you expect to build it completely dependent on Amazon or do you dream of taking your brand away from Amazon once it reaches a certain point of profitability? According to Scott, it is not too early to start building your home base, a central location for your brand. Don’t assume that you have to have a fully fleshed out home base in mind; you can start small. For some helpful ideas on what this looks like, make sure to listen to this episode of The Amazing Seller!

Build your email list!

If you’ve been around the TAS community for very long, you know that Scott is passionate about getting ecommerce sellers like you to build an email list. How is that going for you? Have you started building your list yet? An email list is one of the best assets that a seller can have in his rapidly changing ecommerce marketplace. If you own your list, you can weather any storm that might come your way. Future-proof your business by investing your time and energy into building a solid email list. Discover more about this important topic by listening to this episode of The Amazing Seller!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:35] Scott’s introduction to this episode of the podcast!
  • [3:15] The key in any business is showing up.
  • [5:00] Make sure to check out Brand Accelerator Live!
  • [8:00] You need to build assets for your business.
  • [10:00] Niche down and know your market!
  • [12:30] Conduct your product research.
  • [16:00] Content research. What is your niche market consuming right now?
  • [19:30] Build your brand’s home base.
  • [21:30] Establish a social media presence.
  • [24:45] Chose three to five products to potentially source.
  • [26:40] Build your email list.
  • [30:00] Publish content on a regular basis.
  • [31:20] Expand your brand using each step covered.
  • [34:00] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS614.mp3
Category:general -- posted at: 4:30am EST

Is 2019 going to be the year that you take your ecommerce business to the next level of growth? What is currently holding your business back? Is it time to start investing in your development as a leader? If you are ready to do the hard work necessary, you’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he goes over how you can attend Brand Accelerator Live in 2019, his thought of the week, an answer to a question from a TAS follower like you, and much more. Don’t miss a minute of this engaging episode!

Brand Accelerator Live!

As you look back at 2018, can you honestly say that you have invested in your personal growth as a leader? Have you read any books or attended any events that really challenge your thinking and help you step outside of the box? If you’d like 2019 to be the year where you turn things around for your business, you’ve got to take advantage of Brand Accelerator Live! To find out how this event will set your brand up for success, make sure to listen to this episode of The Amazing Seller!

Think about long-term success.

Have you ever felt like your business often takes two steps forward and one step backward? What will it take to get out of the constant short-term successes and really tackle those larger goals in life and business? According to Scott, your success is directly tied to your long-term strategy for your business. When was the last time you evaluated your strategy? If you are ready to up your game for 2019, this is an episode you don’t want to miss. Listen to this episode of The Amazing Seller as Scott dives deep into this critical topic for ecommerce sellers like you!

How to make sure your PPC efforts are working on Amazon.

Have you ever had an issue with your PPC efforts on Amazon? What was your solution? Have you made adjustments to your approach? On this episode of The Amazing Seller, you’ll hear from Scott as he goes over a question from a TAS follower like you who is having some hiccups with their PPC usage. Here are a few helpful places to start, according to Scott.

  1. Look at the category your product is listed in. It could be a mismatch.
  2. Is the category relevant to your keyword selection?
  3. Reach out to Amazon to get an answer.

If you are having issues with your PPC strategy, you aren’t alone! To get a full breakdown of solutions you can try to get to the bottom of this issue, make sure to listen to this helpful episode!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:35] Scott’s introduction to this episode of the podcast!
  • [3:30] Scott’s thought of the week, think long-term.
  • [8:00] Question: Why won’t Amazon spend money on PPC for my new product?
  • [16:00] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS613.mp3
Category:general -- posted at: 4:30am EST

Do you have a good plan in place for your business as 2019 looms over the horizon? Are your goals and plans achievable or are they too lofty? Are they challenging enough or too easy to obtain? On this episode of The Amazing Seller, you’ll hear from Scott as he explains his approach to creating a business plan, why it's important to take action ASAP, and so much more. If you are ready to up your game and get the most of your efforts for the coming year, this is the episode for you! Have pen and paper ready; you are going to need it!

Successful leaders make a plan.

Have you ever found yourself wondering how certain business leaders get to the level of fame and fortune they enjoy? Did they inherit money? Were they lucky? Did they pull themselves up by their bootstraps? Each successful leader is going to have a different aspect of their story, but all leaders who continue to succeed do so because they’ve got a plan in place. Do you have your plan figured out? Have you written it out yet? Why not place it on the refrigerator door? If you have any hope of making it big with your ecommerce business, you’ve got to make sure your plan is front and center! Learn more about the value of planning from Scott on this episode of The Amazing Seller; you don’t want to miss it!

Scott’s five step plan.

Even if you have a plan in place, it is always helpful to review that plan and see if there are ways you can adjust it, so it fits in that sweet spot between challenging and attainable. To give you a good reference point, Scott has laid out his five steps for creating a business plan. 

  1. Identify your target for the year. What is your net profit goal?
  2. Work the numbers backward to come up with what you need to bring in each day.
  3. Come up with a plan. What can you do to get it done?
  4. Find 3 to 5 products with $10 profit margins.
  5. Launch three products in six months and three more products by the eight-month mark.

This five-step plan from Scott is only a starting point. Make it your own, play with it, just get started! Don’t put it off or hope to get it done at some point, do it today! What do you have to lose? To hear more from Scott about this critical topic, make sure to listen to this episode of The Amazing Seller!

Don’t miss Brand Accelerator Live!

Do you have your tickets for Brand Accelerator Live yet? What are you waiting for? This is the one ecommerce event that you’ve got to make time to attend in 2019! Don’t let excuses get in your way; you need to invest in your growth as a leader. Connecting with Scott’s content and the fantastic TAS community could be just the thing your brand needs to move past the competition. If you get on the ball and sign up right now, you’ll be able to catch the early bird pricing! Get more information in the resources section at the end of this post!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:35] Scott’s introduction to this episode of the podcast!
  • [2:45] Why you need to check out Brand Accelerator Live.
  • [4:20] Scott launches into his 5 steps to creating your business plan.
  • [14:30] What is your plan for 2019?
  • [18:30] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS612.mp3
Category:general -- posted at: 4:30am EST

Wouldn’t it be nice if there was a way to sidestep your competition and build a profitable ecommerce business? Good news, you can do just that! On this episode of The Amazing Seller, you’ll hear from Scott as he provides his take on building an ecommerce business with a niche market in mind. Don’t leave it all up to trial and error or guesswork, learn from the seasoned perspective that Scott provides! Make sure you have pen and paper ready, you are going to need it!

Make sure to attend Brand Accelerator Live!

Do you have your ticket for Brand Accelerator Live yet? What are you waiting for? Don’t be shy about investing in your growth as a business leader. This special TAS event is one you don’t want to miss out on! Scott and his team have worked hard to make this event worthwhile and valuable. If you want to grow as a business leader and innovator in 2019, this is the event you’ve got to attend. To hear more about Brand Accelerator Live and how to sign up, listen to this episode of The Amazing Seller!

A tried and tested approach.

Let’s face it, gone are the days where you could find a random product on Amazon, source it yourself and then turn a massive profit. Does this signal the end of private label business viability? Not according to Scott! He remains convinced that there are plenty of opportunities available for the ecommerce seller who is willing to put in the work. Are you ready to take Scott’s seasoned advice? Are you willing to follow his tired and tested approach? Learn more about how to get your ecommerce business started the right way by listening to this episode of The Amazing Seller!

Four steps for niching down your target market.

Where can start if you are ready to drill down in your target market? Is there a clear cut method you can follow to help you as you start this process? Yes! Scott has developed a four-step process you can follow that will get you well on your way to niching down in your target market.

  1. Use autofill on Amazon to give you suggests.
  2. Look at the frequently bought together suggestions.
  3. Conduct research using Jungle Scout.
  4. Analyze the sales that the products are bringing in.

To get your ecommerce business started with the most targeted and niched down brand possible, make sure to listen to this episode of The Amazing Seller for all key info you need!

Niche down, then go even further!

Do you think you’ve gone as far as you can with niching down your target market? Not so fast, think again! Did you know that you can increase your chances for profitability if you force yourself to niche down even further? The deeper you go drill down into your target market, the harder it will be for someone to hijack your listing or give you serious competition. To hear more about how to niche down your target market as far as possible, make sure to listen to this helpful episode of The Amazing Seller, you don’t want to miss it!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:35] Scott’s introduction to this episode of the podcast!
  • [2:30] Why you should check out Brand Accelerator Live.
  • [7:30] How Scott has niched down in his target market.
  • [9:20] Even if you’ve niched down, go further!
  • [14:10] Scott walks through how you’d niche down your market.
  • [24:00] Scott’s 4 steps for niching down your target market.
  • [28:15] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS611.mp3
Category:general -- posted at: 4:30am EST

It’s crazy to think but the New Year is just around the corner! Are you ready for 2019? More importantly, is your ecommerce business ready for what 2019 has in store? If you need a little burst of momentum to get you going in the right direction, you’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he provides one of his signature thoughts of the week, goes over an answer to a question from a TAS follower like you, and much more. You don’t want to miss a minute of this engaging episode!

Take time to create YOUR plan!

As the New Year draws closer, it is a great time to stop and consider what your plan is for the new year. Do you have a plan? What are the big goals? What are the small goals that will help you achieve those larger ones? If you don’t sit down and make a plan, you can’t expect anything in your life or business to change! On this episode of The Amazing Seller, you’ll hear from Scott as he explains the value of sitting down with pen and paper to map out your plan for success. If you are ready to take your future seriously, make sure to listen to this episode featuring Scott’s valuable insights!

Tools to help you succeed.

Is your head spinning from all the options out there on the marketplace when it comes to setting up your ecommerce business? From picking the right email service to figuring out domain names and hosting sights, do you feel out of your element? If your answer is yes, you aren’t alone! There are tons of budding ecommerce business owners out there who need a little guidance to get their business off the ground and headed in the right direction. Listen to this episode of The Amazing Seller as Scott runs through a good list of his favorite resources, you can also find the links in the resource section at the end of this post!

Take action!

At the end of the day, all the planning and list of resources don’t mean anything if you fail to take action! Make a resolution today, or wait a few days until January 1st if you need to! Resolve to take action and get your business in the place you want it to be this time next year. If you sit around waiting for momentum to materialize or someone to come along and hold your hand every step of the way, you’ll be waiting forever! Let this episode of The Amazing Seller serve as your wake up call to get out there and take action!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:03] Scott’s introduction to this episode of the podcast!
  • [2:00] Scott’s thought of the week, take time to create YOUR plan.
  • [6:05] Question: What brand building tools are needed to grow my business?
  • [18:30] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS610.mp3
Category:general -- posted at: 1:10am EST

Is there a magic formula for success in the ecommerce sector? Can you just find the right product to sell and then sit back and enjoy overnight success? Not so fast, things are changing! While you might be able to score some short-term success by selling a water filter on Amazon, you need a more robust strategy for long-term success. On this episode of The Amazing Seller, you’ll hear from Scott as Chris as they break down their formula for building an ecommerce brand that can go the distance. Make sure you have pen and paper ready for this informative episode, you don’t want to miss it!

How to find the right niche market.

Have you found your niche market yet? Are you ready to go out there and build a business based on your passion? Now is the time to act! There are so many tools and methods that ecommerce sellers like you can use to get your business off the ground and build your niche audience. Scott and Chris encourage sellers to take the time and drill down to locate that specific niche market that you can use to build your brand. If you are struggling with finding your niche, this is the episode for you! Listen as the guys explain how sellers like you can get started on the right foot!

Product discovery.

Where do you even start to get an idea for the products that will succeed on ecommerce platforms like Amazon? Is it a good idea to just start searching online to see what sells in high volumes? What knowledge, skills, or expertise do you have that can be turned into a product? There is some aspect of your background that gives you a leg up on the competition because you already know the market and need. Listen to this episode of The Amazing Seller as Scott and Chris explain how sellers like you can discover the right products to sell on Amazon!

Make sure to build your home base!

Once you’ve figured out your target audience and you’ve picked the right product to get your brand started, it’s time to start thinking long-term. While Amazon is a great place to get your ecommerce business off of the ground, you need to have a plan in place to expand beyond Amazon. A great way to get started while you wait for your product to arrive is to begin building your home base. Don’t overthink this step! You can start small and grow your home base from a small blog to a thriving ecommerce store, the key is to start somewhere. To get more helpful information on this important step, make sure to listen to this episode of The Amazing Seller!

Three ways to launch your product on Amazon.

Did you know that there are three ways you can launch your ecommerce product on Amazon? Which way is the best? It depends! Scott and Chris are here to take you through each way to launch your product on Amazon. 

  1. Turn on PPC (Pay Per Click) and start your keyword strategy.
  2. Leverage the email list you’ve built.
  3. Utilize your connection with social media influencers to push your product.

How do you determine which way is the best way for you? What if you want to use more than one method? To get the full explanation of each approach to launch your product, make sure to catch this valuable episode of The Amazing Seller!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:35] Scott’s introduction to this episode of the podcast!
  • [6:20] Short-term wins and long-term wins.
  • [12:00] Why it’s important to identify a market right from the start.
  • [13:30] The guys run through market validation.
  • [20:00] Product discovery and the 10x10x1 formula.
  • [24:00] Sourcing tips you can use.
  • [28:30] Don’t forget to build your home base!
  • [36:45] Three ways to launch your product on Amazon.
  • [42:00] Why constant content creation is important for your brand.
  • [48:00] Closing thoughts from Scott and Chris.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS609.mp3
Category:general -- posted at: 4:30am EST

Have you ever had a moment when you got amazing news and then a few minutes later you find out that the news wasn’t as great as you thought it was? Unfortunately, a similar situation has cropped up in ecommerce circles with the new tax law. Here to help bring clarity to the subject is Josh Bauerle. In his conversation with Scott, Josh explains the confusion surrounding the tax law, how it will affect ecommerce sellers like you, steps you can take to make sure you are working off of the right information, and much more. Don’t miss a minute of this informative episode of The Amazing Seller!

Wait, what happened?

Like most ecommerce sellers you were probably pumped to hear about the new change in the tax policy that allows businesses to write off inventory whether they sell it or not. This news was hailed as a game changer as it would save small business owners a ton of costs when it comes to taxes. Sometimes that old saying holds, “If something sounds too good to be true, it probably is.” Josh Bauerle and Scott took their time and did their due diligence tracking down all the info they thought they’d need to bring this new change to the TAS community. As it turns out, the tax policy is not as clear as they thought it would be on this change. The debate continues as different CPA’s have different takes on how business owners should interpret the new tax law.

Why you need a CPA.

This issue serves as a prime example to show ecommerce sellers why they need to have established a relationship with a CPA that they can trust. The benefit of having a relationship with a CPA who knows your specific business is that they can take a look at this new tax policy and give you their professional opinion on how you should adjust your business practices accordingly. If you only take your financial advice from what you hear or read online, pause! You need a CPA in your corner helping you through all the ins and outs.

Don’t try to game the system.

If you’ve been around the TAS community for very long, you know that Scott works hard to make sure that the advice he gives toes the ethical line. He doesn’t want to walk right up to it or mess around with shady business practices, and neither should you! Some voices in the ecommerce community are sharing ways you can manipulate your business and game the system to work in your advantage. You should see blaring red lights when this happens! While it may take more work and cause you to take the long route to success, keeping your business practices ethical will allow you to build something you can be proud of. To hear more about this tax policy news and more from Josh and Scott, make sure to listen to this episode of The Amazing Seller!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:35] Scott’s introduction to this episode of the podcast!
  • [1:50] Scott welcomes Josh Bauerle to the podcast.
  • [3:15] The guys talk about the confusion around the new tax policy.
  • [8:00] Where is the line?
  • [17:30] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS608a.mp3
Category:general -- posted at: 4:30am EST

It’s that time of the week again, another session of Ask Scott here on The Amazing Seller! This is the place to get that extra push, so ecommerce sellers like you can go out there and build the business of your dreams! On this episode, you’ll hear from Scott and Chris as they explain how sellers can list a product on Amazon successfully without an email list. While they don’t recommend this as the best strategy, it’s helpful info for those of you who are ready to jump in. Don’t miss a minute of this informative episode from Scott and Chris!

Make sure to catch the TAS Breakthrough U deal!

What have you done lately to invest in your growth as a business leader? Have you been reading books on running a small business? Have you been investing in your personal growth and mindset? If you want to have an advantage over your competition, you’ve got to take the time to invest in your personal growth. One great way to do this is by taking advantage of the TAS Breakthrough U training deal. This special package of courses and resources is only available at a discounted rate until December 20th. What are you waiting for? Check out the link to this exclusive offer located in the resources section at the end of this post.

Launching with PPC only.

Can you launch a product on Amazon only using PPC? Yes, you can! Remember, if you are taking this route, you’ve got to have your margins dialed in. Don’t think you can jump in with razor thin margins and make a successful run. At the end of the day, Scott and Chris are not huge fans of this PPC only option. They’d rather see sellers like you diversify your methods in the event that one method fails, you have a backup plan in place. To hear the guys explain how you can make a PPC only campaign work, make sure to listen to this helpful episode of The Amazing Seller!

Be patient, these things take time.

Let’s face it; we live in a fast-paced society where everyone is trained to get what they want when they want it, which is usually right away. Is it fair to bring those same expectations to your ecommmerce business? According to Scott and Chris, the answer is no! As an ecommerce business owner, you’ve got to fight that impulse to move on from something when you don’t see immediate results. You are going to need a good helping of patience if you have any hope to see the strategy for your brand play out successfully. Learn more about this vital topic from Scott and Chris by listening to this episode of The Amazing Seller; you don’t want to miss it!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:35] Scott’s introduction to this episode of the podcast!
  • [2:15] Why you need to check out the TAS Breakthrough U offer.
  • [4:30] Can you launch a product on Amazon using PPC only?
  • [7:45] Tips for successfully launching a product with just PPC.
  • [13:15] How to set up your PPC campaign budget.
  • [16:00] Using the right keywords.
  • [21:30] Give your campaign time to succeed!

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS607.mp3
Category:general -- posted at: 5:33pm EST

What if you decided to take action on that business idea that has been circling in your head? Would it even pan out? On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his guest, Jesse Wilson. In his conversation with Scott, Jesse opens up about his successful YouTube channel, how the channel went from idea to reality, what steps he has taken to monetize the channel, plans he has for the future, and much more. Scott also shares some helpful tips for Jesse to get even more potential out of this thriving channel. Have pen and paper ready; you don't’ want to miss a minute of this engaging episode!

Just start!

There are a ton of reasons why you shouldn’t step out and start an ecommerce business. You could fall flat on your face, or you could end up looking like a fool. Will you let that stop you? The only difference between you and a successful business leader like Jesse Wilson is a moment of action! Jesse stepped out of what was safe and comfortable and he risked a lot by starting his YouTube channel. That could be you! Dig deep and summon the courage to take a leap and accomplish your goals. You’ve got tools and insights from the TAS community right here at your fingertips, what are you waiting for?

The power of setting goals.

What goals do you hope to accomplish both personally and professionally by this time next year? Will you find yourself in the same situation you are in today or will things have changed for the better? If you have any hope for change, you’ve got to start setting goals and knocking them out! Take a look at some of the most successful business leaders, and you’ll find people who set goals and accomplish them. You don’t have to start big, you make a little list of three goals, knock those out and then make a new list. Learn how Jesse Wilson reached his goals by listening to this powerful episode of The Amazing Seller, you don’t want to miss it!

Creating partnerships.

A great way to build momentum with your ecommerce business is to create a partnership with other brands and social media influencers. Take a look at some of the high performing channels on YouTube; chances are they promote a product or service. You can put your business in the best position for success by creating a partnership. Jesse Wilson saw the benefit of cross-promotion and brand partnership with his YouTube channel and encourages sellers like you to do the same. Learn more from Jesse’s perspective by listening to this informative episode of The Amazing Seller!

Don’t be afraid to learn along the way!

Let’s face it; there is something in your business that you are afraid to try. You don’t know how the whole thing will work out and scares you. Are you going to let that fear hold you back? Why should you? You don’t have to have all the answers or the perfect plan that will succeed without any problems; you can learn as you go. Get out there and make it happen, entrepreneurship is not for the timid. Learn what you can from the stories of gutsy leaders like Scott and Jesse and then go out there and write your own!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:35] Scott’s introduction to this episode of the podcast!
  • [5:45] Scott welcomes his guest, Jesse Wilson.
  • [9:30] Jesse talks about why he started his YouTube channel.
  • [14:30] What are Jesse’s goals for his channel?
  • [18:00] What is Patreon? Why did Jesse start using it?
  • [22:30] Scott and Jesse talk about competition on YouTube.
  • [25:20] Ways that Jesse can improve his channel and up his game.
  • [33:20] Jesse talks about getting subscribers for his channel.
  • [39:30] Creating new methods for monetizing the channel.
  • [43:00] Scott recaps how Jesse went from idea to implementation.
  • [46:45] Can people really go out there and just start creating content?
  • [50:00] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS606.mp3
Category:general -- posted at: 4:30am EST

Do you ever find yourself struggling to move forward in your business goals? Have you had that feeling of taking two steps forward and one step back every time you gain even a little momentum? What is the solution? How do you break out of the cycle and streamline your efforts? On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his guest, James Clear. In his conversation with Scott, James opens up about his experience learning from the habits of successful business leaders, what it takes to overcome barriers in your way, and much more. Don’t miss a minute of this powerful episode!

Atomic Habits.

What would lead someone to write a book about habits? James Clear, one of the world’s leading experts on habit formation. He is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. His work has appeared in the New York Times, Entrepreneur, Time, and on CBS This Morning. His website receives millions of visitors each month, and hundreds of thousands subscribe to his popular email newsletter. He is a regular speaker at Fortune 500 companies, and his work is used by teams in the NFL, NBA, and MLB. Make sure to check out the link to his book, “Atomic Habits” located in the resources section at the end of this post!

Relative success is hard work.

How do people become successful? Does it all come down to luck or can you muster up enough hard work to be successful? According to James Clear, luck can and does play a factor in the success of many individuals. Ultimately, we can’t all sit around waiting for luck to strike! James says that “Absolute success is luck, relative success is hard work.” This statement means that all things being equal, your success is determined not by luck but by hard work. That’s great news! You have control of your desiney. What are you going to do with it? Learn more from James about this critical topic by listening to this episode of The Amazing Seller!

What it takes to break through barriers.

Every business leader has faced a barrier or roadblock at some point on their journey to success. What is your plan for overcoming the challenges that are waiting for you? Is your plan to cross that bridge when you come to it or do you have a plan in place ahead of time? James Clear says that one of the best ways to prepare for challenges and roadblock is to stay flexible. If you have a fixed plan in place that can’t handle any adaptation or changes, you’ve set yourself up for failure. Don’t let that happen to you! Give yourself permission to change and learn along the way. Make sure to listen to this episode of The Amazing Seller as James and Scott expand on this valuable subject!

Lessons learned from the habits of successful people.

What are some helpful takeaways and lessons you can learn from the habits of successful people? Which ones will you take and adapt as your own so you can move your business forward? On this episode of The Amazing Seller, James Clear provides several helpful lessons he has learned from observing the habits of successful business leaders.

  1. Make sure you get enough sleep each night.
  2. Exercise consistently, even if it's taking a walk every day.
  3. Keep a healthy diet.
  4. Take a break from your phone, try keeping it in another room for a few hours.
  5. Log out of your social media accounts to block out the noise.
  6. Never miss twice - if you mess up on a new habit, don’t let it keep you down! Try again!

These are just a few, brief glimpses into the wonderful insights and lessons that James has collected through his research. Listen to this episode as James and Scott dive deeper into the role habits play and much more!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:03] Scott’s introduction to this episode of the podcast!
  • [2:00] Don’t miss the great TAS Breakthrough U deal.
  • [4:30] Scott welcomes his guest, James Clear.
  • [11:00] Absolute success is luck, relative success is hard work.
  • [14:00] Identity is shaped by your habits.
  • [24:00] How do you push through barriers to change?
  • [30:00] What led James to his work as an entrepreneur and writer?
  • [36:40] Where does James get his inspiration?
  • [38:20] Lessons learned from the habits of successful people.
  • [42:45] How to connect with James and his writing.
  • [44:30] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS605.mp3
Category:general -- posted at: 4:30am EST

You made it to the end of the week, congratulations! Now it’s time for another great session of Ask Scott here on The Amazing Seller. Dive right into your weekend energized and ready to tackle your goals and put your ecommerce business in the right position for success. On this episode, you’ll hear from Scott as he shares his thought of the week, gives an update on TAS resources, provides an answer to a question from a TAS follower like you, and much more. Don’t miss a minute of this engaging episode!

Have you signed up for TAS Breakthrough U?

As the holidays approach and you position your brand to take advantage of this great shopping season, why not consider investing in your business? One of the best ways to get your business headed in the right direction from the start is to get reliable and time-tested tools that you can use. Scott has prepared a great package full of training, classes, groups, and much more. Learn more about TAS Breakthrough U by checking out the link in the resources section at the end of this post. Hurry, this deal ends December 20th!

Don’t be so quick to give up!

Let’s face it, too often people are more than ready to give up on something that doesn’t respond the way they think it should. Do you find yourself getting frustrated when little things like your internet connection taking too long? Our society has conditioned us to give up and throw in the towel the moment things get delayed. Don’t fall for that mindset! If you have any hope for your ecommerce business to get off of the ground and running, you’ve got to have a deep well of patience. Buckle up, it’s going to be a bumpy journey, but it will be worth it. To hear Scott expand on this valuable insight and much more, make sure to listen to this episode of The Amazing Seller!

Is your product listing optimized?

One of the most important things that you have to do from the start is to optimize your product listing for keywords. This includes your title and your bullet points. If you are selling a garlic press, you need to make sure you have that keyword phrase in the title of your product listing. On this episode of The Amazing Seller, you’ll hear from Scott as he explains the importance of optimizing your product listing for keywords and how that effort will help you as you seek to rank for keywords on Amazon. If you want to make sure your product is in the best position to succeed, you don’t want to miss this critical episode!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:35] Scott’s introduction to this episode of the podcast!
  • [1:15] Make sure to check out the TAS Breakthrough U resource.
  • [2:40] Scott’s thought of the week.
  • [6:00] Question: Why aren’t my PPC Keywords converting to sales?
  • [10:45] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS604.mp3
Category:general -- posted at: 4:30am EST

How do you build an ecommerce business that will generate the revenue you need to fulfil your goals? What if there was a clear and easy to follow system you could implement as you build the foundations of your business? On this episode of The Amazing Seller, you’ll hear from Scott as explains how the new TAS Breakthrough U offer works, why you need to build an email list for your ecommerce brand, how to connect with your audience, what it takes to create engaging content, and much more! Don’t miss a minute of his detailed and helpful episode featuring Scott’s experienced perspective!

Why you need an email list for your brand.

If you’ve been around the TAS community for very long, you know that Scott is serious about getting sellers like you to utilize an email list. Why is Scott so convinced that an email list is vital to building an ecommerce brand? Simply put, it’s the best way to keep in contact with your audience and drive traffic to your product listing. What are you waiting for? What is preventing you from starting your email list today? To hear more about his critical tool for building your ecommerce brand, make sure to listen to this episode of The Amazing Seller!

Make sure your brand has a social media presence.

Let’s face it, an email list alone won’t get your brand the traction it needs to compete in the ecommerce marketplace. You’ve got to think outside of the box and use additional channels to draw in your ideal audience and keep them engaged as you build up your brand. According to Scott, creating a Facebook page and a Facebook group is a great way to build depth for your brand cost-effectively. Scott isn’t just spitballing with this Facebook angle, he’s done it with his ecommerce brand, and he’s seen it work. Learn more from Scott’s valuable insights by listening to this episode of The Amazing Seller!

Deliver value to your audience.

Have ever signed up for a newsletter or an email list only to find that the content is worthless? If you’ve had that experience, why would you want to put someone else through it? Make your brand stand out from all the noise that your followers get in their inboxes and newsfeeds by delivering value! If you’ve done your research, you know your audience’s interests and concerns. Get out there and deliver the goods! For more ideas on where to start with content creation, make sure to listen to this episode of The Amazing Seller!

Optimize your content for search purposes.

No matter how good your content is, it will all be worthless if you don’t make it easy for people to find you! There are little things you can do to get your brand in a position for success by optimizing your content for search purposes. From grabbing attention with an accurate and appealing title to including images and videos, there are a lot of simple ways to show search engines like Google that you are worth that higher search rank. Make sure to listen to this episode of The Amazing Seller as Scott reveals his tips for search optimization and much more!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:03] Scott’s introduction to this episode of the podcast!
  • [1:30] How you can access an exclusive TAS Breakthrough U offer.
  • [4:00] Why it’s so important to build an email list.
  • [7:45] Your brand needs to be on Facebook!
  • [9:00] Don’t build a list just to launch a product, there is so much more you can do.
  • [10:30] What should you offer people to signup for your email list?
  • [12:00] How to create content for your audience.
  • [21:15] Scott recaps a helpful checklist to build external traffic for your brand.
  • [23:00] How to optimize for the best search engine results.
  • [32:30] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS603.mp3
Category:general -- posted at: 4:30am EST

What would successful business leaders do if they had to start all over again with just $5,000 to build a business and get a quick return on their investment? This is the question that Scott posed to his group of friends, Steve Chou, Mike Jackness, and Greg Mercer. On this episode of The Amazing Seller, you’ll hear the guys give each of their answers, why they are convinced that building an audience is such a great way to grow a business, and much more. Don’t miss a minute of this fascinating and valuable episode!

Unite your passion with your work!

Let’s face it; there are too many people out there working jobs that they hate. If you had the opportunity, wouldn’t you like to combine what you love to do with your career? When it comes to building an ecommerce brand, you get the freedom to do just that! If you enjoy cooking, niche down and build a brand around an aspect of cooking if you are more of an outdoors type of person, niche down and build something around that. Don’t fall for the line that you just have to suck it up and be miserable at work for the rest of your life, write your own story! Hear more from Scott and the guys as they expand on topic!

The value of building an audience.

If you had to launch a new product tomorrow, wouldn’t it be helpful to have an engaged audience that you could use to drive sales? Of course, it would be useful! So why aren’t more sellers taking this approach? The truth is, building an audience is a slow process that takes careful planning and patience. Most people aren’t willing to put in the time needed to build something of that scale. That’s good news! It means there aren’t a tone of people taking this practical approach. To hear more about how to build an audience, make sure to listen to this episode of The Amazing Seller, you don’t want to miss it!

There are no shortcuts, you need to put in the work.

When you ask highly successful business leaders how they’d build a business from the ground up, some people might expect to hear a quick and easy path to success. The truth is, there is no easy get rich quick scheme. If you want to build a business that lasts, you’ve got to be willing to put in hard work over a long period. Don’t let the ads and gimmicks fool you! Do your research and invest in tools and programs that will give you the skills you need for sustained success. Hear more from Scott and his friends as they discuss this important topic on this episode of The Amazing Seller.

Don’t miss the great TAS Breakthrough U opportunity!

One of the best ways to get your business headed in the right direction from the start is to get reliable and time-tested tools that you can use. If you’ve been around the TAS community for very long, you know that Scott is passionate about helping sellers like you succeed. In that spirit, he’s created a set of tools you can use to get an edge over the competition. He has rolled out a package full of training, classes, groups, and much more. If you’ve been looking for an excellent way to invest in your education as a business leader, this is it! Learn more about TAS Breakthrough U by checking out the link in the resources section at the end of this post. Hurry, this deal ends December 20th!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:35] Scott’s introduction to this episode of the podcast!
  • [2:00] Why you need to check out TAS Breakthrough U.
  • [4:00] Steve Chou, Mike Jackness and Greg Mercer join the podcast.
  • [6:00] Mike talks about how he would start a business from scratch.
  • [8:00] Greg jumps in with his take on building a business from scratch.
  • [11:00] How Steve would start a business from scratch.
  • [13:00] Scott jumps in with his answer.
  • [18:30] There are no shortcuts, don’t expect to get rich quick!
  • [21:00] Building an audience makes all the difference.
  • [25:45] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS602.mp3
Category:general -- posted at: 4:30am EST

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