Rock Your Brand Podcast

This episode of The Amazing Seller is the special FRIDAY edition… and what’s so special about Fridays? It’s when Scott Voelker does his “Ask Scott” episode, where you can ask your specific, situational questions and get direct answers from Scott. These episodes are some of the most listened to for very good reason. You get practical, powerful advice from somebody who’s a bit further down the road than you are, and the lessons-learned can help you to avoid pitfalls and mistakes Scott has made thus far in his private label business journey. You can ask your own questions by submitting them through the Amazing Seller website: - go ahead, ask your question now!


Trademarks on my brand name: Is it a good idea?


Many sellers who first start out with an Amazon private label business are concerned about their brand name and everything that goes with it being solely theirs. It’s an understandable concern but Scott doesn’t feel it’s that important at the beginning. Why? Because getting started is a very time consuming and difficult process. Your learning curve is very high. Taking the time to figure out the brand name/trademark issues is a waste of energy at that point. You need to focus on making the business successful first to see if it’s even worth trademarking any brand names. Scott’s got lots to say on this issue so be sure you listen to get all the details.


Should Amazon Private Label sellers have insurance to cover themselves for liability issues (like customers possibly being injured using the product)?


Business insurance is something many beginning sellers don’t consider as a cost of doing business, but it’s very important. On this episode of The Amazing Seller a listener asks about the possibility of a customers being injured using his product and what steps he should take to protect himself and his business from lawsuits. Scott’s first piece of advice is to not sell things that have a high risk of injury (nunchucks, throwing stars, etc.). But secondly he highlights the fact that once you begin selling  a certain amount of products Amazon will require you to have liability insurance and will ask you to provide proof of it. That’s something you need to be ready with when that time comes. Hear Scott’s explanation of the policy and how you can go about finding the right kind of insurance for your needs, on this episode.

What’s the best way to avoid high customs charges when ordering large quantities?


It was back in episode 32 when Scott shared about a shipping mistake he made that cost him $1,082.00. Today a listener asks about a similar issue, wondering how to best go about arranging the shipping of large orders to the U.S. so that customs fees and costs are minimized. There are varying guidelines that shipping companies use regarding their calculation of the fees incurred at customs, but there are also things your product supplier can do in terms of how they package and invoice the shipment to help you minimize customs costs. Listen to Scott’s explanation of this confusing issue to make sure you are not incurring more charges than you should, on this episode of The Amazing Seller.

Have you made the most of Scott’s free resources? The Private Label Workshop is a great one you should attend!


If you’ve listened to The Amazing Seller for any length of time you know that Scott’s not one to hold back information. He’s eager to share what he’s learned so that you can have every tool you need to make your private label business a success and a blessing to you and your family. One of the best and most comprehensive things Scott’s created is his “Private Label Workshop,” a weekly, live, FREE webinar that teaches you the 5 steps to finding, launching, and selling an Amazon product successfully. If you’ve never been a part of his workshop, now is the time! You can find all the details and sign up for the next workshop at



  • [0:05] Introduction of this episode of “Ask Scott” - where you can get your questions answered by Scott!
  • [0:58] How you can submit your question.
  • [1:10] A situation highlighted on the TAS Facebook community!
  • [6:21] QUESTION 1: How should I go about trademarking a brand name in light of possibly wanting to sell different products in the future?
  • [12:58] QUESTION 2: What sort of insurance should I have in place in case a customer gets injured using my product?
  • [21:45] QUESTION 3: I’ve just placed an order for over goods from China, with a unit cost of $22. What’s the most efficient way of shipping orders this large and avoiding customs issues?


LINKS MENTIONED IN THIS EPISODE - Ask your question! - the TAS Facebook Community


The episode about Scott’s shipping mistake -


Scott’s free workshop  -

Direct download: TAS127.mp3
Category:general -- posted at: 4:00am EST