Rock Your Brand Podcast

What does it take to have a successful Black Friday or Cyber Monday for your ecommerce business? How can you extend that success to the rest of 4th quarter? On this episode of The Amazing Seller, you’ll hear from Scott as he goes over his new brand’s recent Black Friday and Cyber Monday sales numbers. If you’ve been around the TAS community for very long, you know that Scott’s not bragging when he shares these numbers. He wants to motivate sellers like you and give you the tools you need to experience the success that he enjoys. Make sure to listen to this episode as Scott reveals six takeaways from his recent successful sales numbers.

Build an email list

What is an effective way to test new product ideas? What will it take to drive sales and strategically spike your sales at any given point in time? Imagine what it would mean to have a constant connection and your finger on the pulse of your customer base. On this episode of The Amazing Seller, you’ll hear from Scott as he stresses the importance of building an email list. Many long-time TAS followers know that Scott is passionate about getting all his listeners on board with building their own email list. For good reason! Scott and his team have seen the power and effectiveness of an email list and how it can help launch a brand into sustained success. To hear Scott expand on this topic and much more, make sure to listen to this episode!

Make sure you have real expectations

One of the most frustrating things in life is to go into an endeavor expecting one thing only to get a completely underwhelming and disappointing result. Have you had one of those experiences lately? Don’t let that be the case for your venture into building an ecommerce business! If you follow the advice and insights that Scott and his team share, you won’t hear any “Get rich quick” concepts or “Overnight success” stories. Scott wants to help sellers like you succeed but he’s not willing to talk the talk without having walked the walk. Listen to this episode of The Amazing Seller as Scott explains how he runs the TAS community and why it’s important to tune out the voices who make big promises with little effort!

Lay the groundwork before you can experience success

As Scott teaches, if you want to succeed, you’ve got to put in the work. He often gets asked, “Is it too late to get an ecommerce business up and running even in the throws of the 4th quarter?” Scott always responds by saying that it is never too late to start but it’s important to know you probably won’t see results for a while. In his experience, it all comes down to laying the right groundwork before you can expect to see the results you hope for. To hear more about Scott’s story and what it takes to build a successful ecommerce business, make sure to listen to this episode of The Amazing Seller!


  • [0:03] Scott’s introduction to this episode of the podcast!
  • [3:00] The new brand’s success on Black Friday and Cyber Monday.
  • [9:00] Scott breaks down his recent Facebook post.
  • [13:30] The advantage of laying the groundwork.
  • [15:00] Scott’s 6 takeaways from Black Friday/Cyber Monday success: #1 Just Start!
  • [16:30] #2 Launch multiple products.
  • [20:30] #3 Be patient.
  • [22:00] #4 Build an email list.
  • [25:30] #5 Real expectations.
  • [28:00] #6 Never give up.
  • [30:00] Scott recaps all 6 takeaways.


Direct download: TAS448.mp3
Category:general -- posted at: 4:30am EDT