Rock Your Brand Podcast

How do you know you are on the right track with your ecommerce business? What will it take to get outside of your own head and see things from a different perspective? On this episode of The Amazing Seller, you’ll hear from Scott, Joel, and Angel as they sit down to give a quick update on the recent TAS Inner Circle meeting. In their conversation, they all discuss their takeaways, why it’s important to know what you want out of your business, the value of securing repeat customers, why it’s important to keep your organization as efficient as possible, and so much more! Don’t miss a minute of this engaging episode!

Don’t make things more complicated than they need to be!

Let’s face it, people tend to make things more complicated than they need to, yes, even ecommerce sellers! Don’t fall into that same trap with your business. Instead of making things more complicated for your business, focus on simplification. Just because you can launch product after product doesn’t mean that you should. After all, what good does it do you have a hundred product listings when Amazon rolls out a new requirement that forces you to spend time and energy updating all those listings? Hear more from Scott on this important topic by listening to this episode of The Amazing Seller!

You need a brand people will return to.

What if you could build a brand that didn’t depend on getting new customers to buy your product at critical points in the year? Imagine developing a brand so cohesive that you have a whole suite of products that fit together. You should also be considering how you can retarget customers who purchased from you to buy the product again, this time as a gift! There are so many ways that you can develop and deepen your brand without spinning your wheels by getting new buyers. To hear more about this important aspect of your brand building strategy, make sure to listen to this episode of The Amazing Seller!

Clarity, focus, and accountability.

How do you plan on growing and developing as a leader and learner? Do you have a network of business leaders you can connect with and bounce ideas off of? What will help you improve personally and professionally this year over last year? The truth is, you need a group however big or small to help keep you accountable and focused on what really matters in your business. If you don’t have that community around you, consider making one! Make sure to listen to this episode of The Amazing Seller as Scott and his team expand on the value of community, you don’t want to miss it!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:03] Scott’s introduction to this episode of the podcast!
  • [1:45] Joel’s takeaways from spending time with the TAS Inner Circle group.
  • [7:20] The value of getting clear on what you want out of your business.
  • [9:10] How complexity can put your business at risk.
  • [18:00] Why it’s important to build a brand that people return to.
  • [22:00] Angel shares her takeaways from the TAS Inner Circle group.
  • [24:00] You need clarity, focus, and accountability!
  • [26:20] Closing thoughts from Joel and Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS575.mp3
Category:general -- posted at: 4:30am EDT

1