Rock Your Brand Podcast

Wouldn’t be nice if you could build a system or machine to generate profit for your ecommerce business? Does that sound too good to be true? It’s not! On this episode of The Amazing Seller, you’ll hear from Scott as he walks through how to build an email list, what it takes to keep your audience engaged, how to cross-promote your brand, common mistakes to avoid, and much more! If you are ready to take your ecommerce business to the next level of growth - this is the episode for you!

What are you waiting for?

If you have been part of the TAS community for any period - you know that Scott is passionate about getting ecommerce sellers to go “All in” on email lists. Time and time again, Scott hears people ask - “Isn’t email dead?” His reply is a resounding - “No!” Sure, social media ebbs and flows, but email is constant. So what are you waiting for? Why haven’t you built up your email list? To hear why this tool is so vital for a thriving ecommerce business, make sure to catch this episode of The Amazing Seller!

Don’t let your list grow cold!

Too often ecommerce leaders get excited about launching their brand and building an email list that they make a HUGE error - they fail to keep their email list hot! If you were to measure the temperature of your email list, what would the result be? Is your audience red hot and ready for whatever you send their way OR has it been a few weeks sent you sent them anything? If you are going to pour time and energy into building your email list - don’t lose momentum by failing to keep them connected to your brand! Learn how Scott keeps his email lists engaged by listening to this helpful episode of The Amazing Seller.

Automate whenever and wherever you can

Did you know that there are tools and processes you can use to take a lot of the leg work out of getting people connected to your ecommerce brand? It’s true! You don’t have to manually create emails and send them out to each new person who checks out your brand - you can have a system that takes care of that! From hello bars to auto-responders, Scott encourages sellers like you to work SMARTER, not HARDER. Find out how Scott automated a large number of his processes by listening to this episode of The Amazing Seller - you don’t want to miss it!

Common mistakes to avoid

As an ecommerce business leader, you know the value of learning from those who have come before you. That’s why you are here learning from Scott so you and avoid the mistakes he made early on in his career and mistakes he still sees many ecommerce sellers make today. One of the significant mistakes that Scott sees time and time again are sellers who are too worried that they’ll mess up or present an unpolished email or video. Scott says - “Don’t stress about that!” You will get better at sending emails and recording videos over time - but you’ll never get there if you don’t START! So what are you waiting for? Get out there and TAKE ACTION!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:03] Scott’s introduction to this episode of the podcast!
  • [3:30] Make sure to catch Scott’s FREE Live TAS Class.
  • [5:20] What are you waiting for - build your email list!
  • [7:15] Scott explains how to use an auto-responder & how to connect w/ your audience.
  • [11:00] Scott’s favorite auto-responder.
  • [12:30] Don’t let your email list get cold!
  • [16:00] How to use questions to your advantage.
  • [19:00] Common mistakes that many sellers make with their email list.
  • [22:00] Open and clickthrough rates you should expect.
  • [25:20] Scott recaps how to create a profit machine.
  • [27:00] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS675.mp3
Category:general -- posted at: 3:00am EDT

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