Rock Your Brand Podcast

If your brand won’t support a physical product then you are in big trouble, right? Not so fast! Years ago, the rule of thumb in the ecommerce world was to find a niche market and create products that market would buy - that’s still a good recipe, just not the only one for success. 

It’s time for another informative and engaging session of Ask Scott here on The Amazing Seller! On this episode, you’ll hear from Scott as he explains how sellers like you can create a thriving business through digital products, affiliate programs, and more. You’ll want to pay close attention to this episode - have pen and paper handy! 

Make sure to diversity! 

If you’ve been around the TAS community for very long, you know that Scott is passionate about helping sellers like you expand your brand. One of the best ways to expand your brand is to set it up for success from the start. As you build your brand - consider how you can connect with others in the market and even leverage those relationships to expand your brand. Not sure where to start? Don’t worry - Scott has you covered! Tune into this episode of The Amazing Seller as Scott give key advice that can help you take your ecommerce brand to the next level of growth. 

Three helpful tips from Scott

Can you really build a successful ecommerce brand without Private Label Products? Long-time TAS followers know that Scott has been a huge proponent of private label products in the past and that’s not changing. Scott is simply advising sellers to think broader about how they can use their brand to make a profit. On this episode, Scott covered three helpful questions to ask yourself as you validate your target market. 

  1. Is the market buying products on Amazon or online? 
  2. Are there digital products being sold? 
  3. Are there ads being served to your market? 

To hear how sellers like you can really drill down and focus on your target market without relying exclusively on a private label product - make sure to listen to this episode of The Amazing Seller!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:03] Scott’s introduction to this episode of the podcast!
  • [2:45] Answering a question from a TAS follower like you. 
  • [4:15] Affiliate programs and adding more revenue to your business. 
  • [7:30] Stop focusing on physical products exclusively - diversify! 
  • [10:20] Closing thoughts from Scott. 

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS820.mp3
Category:general -- posted at: 3:00am EDT

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