Rock Your Brand Podcast

If you rely on or base much of your business model on Amazon’s Affiliate program, chances are you have a lot of questions! How will Amazon’s recent change impact your business? What are your options going forward? Here to cover these questions and a lot more are Scott and Chris! On this episode, the guys will cover the recent change with Amazon’s Affiliate program, how sellers like you should respond, key advice for future-proofing your business, and so much more. Make sure to have pen and paper ready - you don’t want to miss a minute of this episode! 

What are you waiting for? Diversify! 

The last thing you want your business to resemble is a Jenga tower - if the wrong piece gets removed - it all comes crashing down! How do you ensure that your ecommerce business doesn’t look like a failed game of Jenga with shelved block laying all over the floor? The answer is to future-proof your business by diversifying. For years, Scott has been a huge proponent of expanding your brand and keeping it independent from any singular channel. To learn what it takes to diversify your brand going forward - make sure to listen to this episode! 

Turning change into opportunity 

Let’s face it, most people hate change. Even if you don’t like it, keeping things the way they are is predictable! If you want to get anywhere in life or business, you’ve got to be willing to embrace change - good or bad. What if there was a way to shift your mindset to see change as an opportunity? In the past, Scott saw change as a challenge and even an adversary but he soon learned to look at it a little differently. What is your relationship like when it comes to change? Are you ready to make a plan or do you need some helpful advice? Tune into this episode of The Amazing Seller to learn more about this topic from Scott and Chris! 

Tools designed for you 

If you’ve been around the TAS community for very long, you know that Scott is passionate about equipping and encouraging sellers like you. While Scott can’t sit down for a coaching call for every TAS follower - he has created resources to help you learn the best path forward for brand building. Especially during these challenging times of isolation and uncertainty - it’s helpful to hear from a voice of clarity and expertise. You can learn more about the tools that Scott and his team have developed by listening to this episode and by visiting the links located in the resources section. 

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:03] Scott’s introduction to this episode of the podcast!
  • [2:00] Why Chris is the “Brains” behind TAS. 
  • [4:30] Scott and Chris go over the recent change with Amazon’s Associate program. 
  • [8:20] Make sure to diversify your brand! 
  • [14:20] Looking at change as an opportunity. 
  • [17:00] What sellers should do about their Amazon Associate account. 
  • [22:10] Scott and Chris share their thoughts on how to move forward. 

RESOURCES MENTIONED IN THIS EPISODE

Direct download: TAS822.mp3
Category:general -- posted at: 11:13pm EDT

1