TAS 696: Detailed Plans To Build The NEXT 7 Figure Brand with Mike Jackness

What does life look like after exiting a successful ecommerce business? How does an ecommerce seller pick the next professional chapter? On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his friend, Mike Jackness, to the podcast. In his conversation with Scott, Mike opens up about his experience selling his ecommerce business, why he made that decision, his plans for the future, lessons he has learned along the way, and much more. Don’t miss this opportunity to catch an inside look at Mike’s exciting story - catch the full conversation on this episode! 

Selling your business

As an ecommerce business owner - you know all of the hard work and headache that goes into building a business in 2019. Can you imagine what it would be like to sell something you’ve poured your heart and soul into? While Mike loved to work on his ecommerce business, he’s had a feeling over the last year or so that it was time for a change. That’s when he reached out to the guys over at Quiet Light Brokerage to start the process of selling his ecommerce business. To hear about Mike’s experience with Quiet Light, make sure to listen to this fascinating episode of The Amazing Seller - you don’t want to miss it!

Attention is the new currency

Did you know that with the right amount of attention, you can sell almost anything? Just take a look at the Apple Watch - it’s dipped a lot in popularity over the years, but when it first came out Apple raked in the earnings because they grabbed people’s attention! If you can focus on building a following of dedicated and loyal fans based on the content you deliver - selling a product will be the easy part. You don’t have to go it alone to figure out how to grab attention in your niche market - Scott and his team have developed systems and processes that are tried and tested. To learn more about getting attention for your ecommerce business, listen to this episode of The Amazing Seller! 

Find your niche and use it!

What is that one thing that you are an expert in or that you are passionate about? Are you using it to build an audience and launch your ecommerce brand? If not - what are you waiting for? Time and time again, Scott has explained how sellers like you can leverage your personal passion or interests to grow your following. Remember, you don’t have to know everything - you can bring your followers along as you investigate and learn with them. Mike is considering several different directions to take his new ecommerce venture - one thing is for certain - it will be based on what he’s passionate about. Learn more about leveraging your personal passion to build your brand by listening to this episode! 

Why attending live events is so important 

If you’ve been around the TAS community for very long, you know that Scott is passionate about helping sellers like you understand the value of attending live events. If it weren’t for live events, Scott wouldn’t have the friendships he has today with Mike Jackness, Steve Chu, and many others. If you’ve been hesitant about attending a live event this year - consider checking out Brand Accelerator Live - it’s been designed from the ground up for sellers like you! Don’t worry about wasting your time with vague lessons and pie in the sky rhetoric - Brand Accelerator Live is built with actionable content in mind. Grab your ticket for September’s event by visiting the link the resources section at the end of this post! 

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

• [0:03] Scott’s introduction to this episode of the podcast!
• [4:00] Mike Jackness joins Scott on the podcast. 
• [6:20] What was it like to sell an ecommerce business? 
• [13:15] Why Mike is making a shift in his business approach. 
• [17:20] Once you have people’s attention - you can sell anything. 
• [24:30] Why digital content is a great way to make money. 
• [27:30] Find your niche interest and use it to build your business! 
• [38:00] Why you should attend Brand Accelerator Live. 
• [43:20] Closing thoughts. 

RESOURCES MENTIONED IN THIS EPISODE

• Mike Jackness
• Quiet Light Brokerage
• 5 Minute Pitch
• Sellers Summit
• Brand Accelerator Live
• Who Moved My Cheese
• Travel Fashion Girl