Rock Your Brand Podcast

Are you a constant learner? Do you take advantage of EVERY opportunity to learn from others who have gone down the path you are headed down? On this episode of The Amazing Seller, you’ll hear from business leader and entrepreneur Jeff Rodgers. Jeff is a TAS follower like you who was able to take the lessons and teachings from Scott and put them into practice! He discusses how he went from starting in retail arbitrage to starting his own private label business, how he dealt with disappointment and failure, why he chose to work with a business partner, and much more! You don’t want to miss this informative episode!

From Retail Arbitrage to Private Label

What does it take to get started with your own private label business? Some people jump right in with both feet, others find it helpful to ease into the ecommerce marketplace by getting involved with retail arbitrage. On this episode of The Amazing Seller, you’ll hear from Jeff Rodgers. Jeff made the jump from retail arbitrage to starting his private label business. Through ups and downs along the way he has been able to put together a solid brand that has a bright future. To hear how Jeff got his start and eventually made that transition, make sure to listen to this episode!

Dealing with Disappointment

How do you handle disappointment? Do you let it defeat you and send you into a downward spiral? OR do you use it as fuel for your journey toward eventual success? On this episode of The Amazing Seller, Jeff Rodgers shares how he was able to get started as an ecommerce seller but then witnessed his product lose traction. Even though this disappointing turn of events, Jeff was able to stay focused on his goal of creating a thriving business that would provide the income he needed. To hear more about Jeff’s inspiring story - don’t miss this episode!

Working with a Business Partner

What if you had someone who was a dedicated to seeing your private label business succeed as much as you are? Can you imagine how encouraging that would be? On this episode of The Amazing Seller, Jeff Rodgers opens up about how he decided to connect with a friend of his and bring him on as a business partner. Jeff says that having someone who is as dedicated to seeing his brand succeed as much as he does makes a HUGE difference. To hear Jeff discuss this subject further, make sure to catch this episode!

The RIGHT Mindset

Do you have the right mindset to experience success? That may sound like a dumb question but the right mindset is a VERY important place to start. If you want to see your business take off you’ve got to manage your expectations and decide NOW how you are going to respond when things get difficult. On this episode of The Amazing Seller, you’ll hear from business leader and entrepreneur Jeff Rodgers. One of the things that sets Jeff apart from a lot of people out there who dabble with private label and other ecommerce options is his mindset. Jeff is committed to following through and really seeing his business take off. If you want to hear more about Jeff’s story and how YOU can draw inspiration from it, make sure to catch this episode!


  • [0:03] Scott’s introduction to this episode of the podcast!
  • [4:00] Jeff Rodgers joins the podcast.
  • [6:30] Jeff shares his story, the cliff notes version.
  • [10:00] From retail arbitrage to private label.
  • [15:00] Reacting to declining sales velocity.
  • [19:00] Jeff talks about starting his own brand and ordering his first product.
  • [24:30] Recovering from failure and starting again.
  • [34:00] How the second product launch turned out for Jeff.
  • [48:00] Was the effort including bringing in a business partner, worth it?
  • [51:30] What’s next for Jeff?
  • [55:30] Closing thoughts from Jeff.
  • [1:00:00] Getting in the right mindset.


Direct download: TAS390.mp3
Category:general -- posted at: 4:30am EST