Rock Your Brand Podcast


Many people see the value and power of selling private label products on Amazon. But they take far too long to get started. There are reasons they hesitate and reasons they never get started. On this episode, Scott is going to talk about the fear that accompanies the dream of starting a business and how to overcome it. You’ll benefit a ton from this episode so you should make the time to listen, learn, and take action.


Why is Amazon the best way to get started selling online?


There are many reasons Amazon is the ideal place to begin selling for the first time. First off, the traffic on Amazon already exists. People are there looking for products without you having to go find them. There’s no fancy website needed so you can get started with less upfront work. You also don’t need a shopping cart so the learning curve is even smaller! Here’s a big one… You don’t have to store products at your house. And finally, you can do this yourself. In other words, you don’t need employees. Today Scott is going to tell you how to step past your fear to get started with Amazon private label sales.


There are reasons people fail at Amazon private label sales.


Much of the time the fear of failure is a primary reason people don’t get started selling their product ideas on Amazon. But that fear can be dealt with powerfully if you understand the most common reasons people fail and avoid the mistakes they make. On this episode, Scott is going to walk you through some of the most common mistakes that lead to failure and tell you how to avoid them. You’ll get an earful of insight through this episode, so be sure you listen.


Are you looking at product reviews as part of your product discovery process?


Pretend for a moment that there’s some reason that you can’t sell products on Amazon. But you still have access to the reviews people leave regarding products they have purchased on Amazon. Do you see that the data you are able to glean from the reviews about existing products are a wonderful way for you to research whether people want a specific product? It also tells you some of the main issues purchasers are having with the products as they currently exist. Once you know those things you could create the same product with improvements and sell it on your own website or another channel. Scott gives some great ideas about how to use reviews for product research, on this episode.


The fear you feel about choosing private label products is not unique to you.


In fact, if you didn’t feel fear about making a wise product choice you would be in a dangerous place and you'd likely make some dumb decisions as a result. The fear forces you to do your homework, to look at all the indicators, to examine the data about whether or not the product you have in mind has the possibility of being a winner at all. On this episode, Scott’s insight into the process of selecting a product for private label sales will help ease your mind and give you the confidence to step past your fears. You’ll want to hear what he has to share.



  • [0:03] Scott’s introduction to the podcast!
  • [2:48] Question one: Why do you want to sell on Amazon first?
  • [4:30] Question two: What is holding you back from selling on Amazon?
  • [9:50] Reasons people fail at Amazon sales.
  • [24:55] The power of reviews when discovering product possibilities.




Direct download: TAS263.mp3
Category:general -- posted at: 4:30am EDT